“Managing retail real estate assets is a challenging task, especially in recent years. As the industry consolidated, certain merchants succeeded and other failed.”

“Although we felt our lead asset was well positioned and well located, we wanted to be proactive. We wanted to understand the demographics and other trends that might impact our tenanting decisions. Gruen Gruen + Associates were retained to study our market and make recommendations based on a demographic study and customer surveys.”

“Their in-depth approach to the research revealed interesting predictable trends that led to a list of realistic and doable recommendations. Their observations and recommendations have already influenced tenant decisions and marketing efforts. We intend to implement a great number of their recommendations and expect these action plans to result in added value to the shopping center.”

Joseph E. Valenti, Jr.
Valenti Builders, Inc.